Privacy Policy
Absolutely. Given the level of work you're doing with Rare Brand Co., I would not use a generic one-page template. Your website should have a professionally written Terms of Service, Privacy Policy, and eventually a Disclaimer and Cookie Policy as well, especially if you'll have downloadable resources, advisory services, assessments, digital products, and online payments. Privacy laws increasingly require transparent disclosure of data collection and use. (Termly)
Based on everything we've built together for Rare Brand Co., here's a strong first draft that you can have reviewed by your attorney.
TERMS OF SERVICE
Rare Brand Co.
Effective Date: [Insert Date]
Acceptance of Terms
By accessing or using this website, scheduling a consultation, purchasing services, downloading resources, or otherwise interacting with Rare Brand Co. ("Rare Brand Co.," "we," "our," or "us"), you agree to be bound by these Terms of Service.
If you do not agree with these terms, please discontinue use of this website.
Intellectual Property
All content on this website, including but not limited to:
Brand frameworks
Written content
Strategy methodologies
Photography
Graphics
Logos
PDFs
Assessments
Downloads
Journals
Videos
Educational materials
Website design
Visual assets
is the exclusive property of Rare Brand Co. and is protected under applicable intellectual property laws.
No material may be copied, reproduced, distributed, modified, sold, or republished without prior written permission.
Use of This Website
You agree not to:
Copy or reproduce our content
Use our materials for commercial purposes
Attempt unauthorized access to our systems
Interfere with website functionality
Misrepresent yourself or your affiliation
Submit false or misleading information
Advisory & Educational Information
Content provided through this website is intended for educational and informational purposes only.
Nothing on this website constitutes legal, accounting, tax, financial, or psychological advice.
Business outcomes vary based on numerous factors outside our control, and no guarantees or promises of specific results are made.
Client Services
Private Advisory, Strategy Days, Brand Development, Website Design, Marketing Partnerships, and other services are governed by separate written client agreements.
Those agreements supersede these Terms where applicable.
Payments
Prices are subject to change without notice.
Unless otherwise stated in a signed agreement:
Payments are non-refundable.
Digital products are non-refundable once delivered.
Services begin only after required payments have been received.
Downloads & Digital Products
Resources, guides, journals, assessments, and downloadable materials are licensed for personal use only.
They may not be:
shared
resold
redistributed
republished
reproduced
used to create competing products
without written permission.
Third-Party Links
Our website may contain links to third-party websites.
We are not responsible for their content, practices, availability, or privacy policies.
Disclaimer of Warranties
This website and all materials are provided "as is" without warranties of any kind, express or implied.
We make no guarantee that:
the website will always be available
information is error-free
services will produce specific business outcomes
Limitation of Liability
To the fullest extent permitted by law, Rare Brand Co. shall not be liable for:
indirect damages
consequential damages
lost profits
business interruption
data loss
loss of goodwill
arising from use of this website or our services.
Indemnification
You agree to indemnify and hold harmless Rare Brand Co., its owners, contractors, affiliates, and representatives from claims arising from your misuse of this website or violation of these Terms.
Changes
We reserve the right to update these Terms at any time.
Continued use of the website constitutes acceptance of any revisions.
Contact
Rare Brand Co.
Email: hello@rarebrand.co
Website: rarebrand.co
PRIVACY POLICY
Rare Brand Co.
Effective Date: [Insert Date]
Our Commitment
Your privacy matters.
Rare Brand Co. is committed to protecting your personal information and being transparent about how it is collected and used.
Information We Collect
Depending on your interaction with us, we may collect:
Personal Information
Name
Email address
Phone number
Company name
Website
Billing information
Mailing address
Information You Voluntarily Submit
Contact forms
Inquiry forms
Discovery questionnaires
Advisory applications
Assessment responses
Download requests
Newsletter signups
Automatically Collected Information
IP address
Browser type
Device information
Pages visited
Referral sources
Time spent on pages
Cookies and analytics information
How We Use Information
We may use your information to:
Respond to inquiries
Deliver requested resources
Provide services
Process payments
Improve our website
Send newsletters or educational content
Communicate regarding projects
Analyze website performance
Maintain security
Email Communications
If you opt in to receive communications, you may receive:
newsletters
educational content
announcements
resources
marketing updates
You may unsubscribe at any time using the link included in emails.
Cookies
Our website may use cookies and similar technologies to:
improve functionality
understand visitor behavior
analyze traffic
enhance user experience
You may disable cookies through your browser settings.
Third-Party Services
We may use trusted third-party providers including services for:
website analytics
scheduling
payment processing
email marketing
CRM management
form submissions
These providers maintain their own privacy policies governing their services.
Data Security
We implement reasonable administrative and technical safeguards designed to protect your information.
However, no electronic transmission or storage system can be guaranteed 100% secure.
Data Sharing
We do not sell your personal information.
Information may be shared only:
with trusted service providers necessary to operate our business
when legally required
to protect our legal rights
Children's Privacy
Our website is not directed toward children under 13.
We do not knowingly collect personal information from children.
Your Rights
Depending on your location and applicable law, you may have the right to:
request access to your information
request correction
request deletion
withdraw consent
opt out of certain communications
Requests may be submitted through our contact information below.
Policy Updates
This Privacy Policy may be updated periodically.
The updated version will be posted on this page with a revised effective date.
Contact
Rare Brand Co.
Email: hello@rarebrand.co
Website: rarebrand.co
Recommendations specific to Rare Brand Co.
Given your business model, I would also add four additional legal pages before launch:
Website Disclaimer
AI Use & Content Disclosure (especially if AI-assisted content is part of your process)
Digital Product License Agreement (for journals, assessments, templates, and downloads)
Accessibility Statement
I'd also tailor these documents specifically to your Private Advisory Days, Founder Rebrands, Visibility & Marketing Partnerships, and premium digital journal products so they align with the positioning and contracts you've already developed.

